The most popular method, which allows identifying, classifying and transforming the clients’ needs and desires into the products engineering characteristics, identifying and setting priorities for each product and service, and simultaneously determining the objectives of production development, is the Quality function deployment (QFD) method. The planning of new product includes the steps of studying demand, the comparing of competing products, the learning of information about customer requirements and their satisfaction with similar products. The process of planning new product, the market research, the application of quality management methods, quality control, total quality management and other innovative methods, as well as compliance to the requirements of the international standards, such as ISO 9001, are very important actions, which in much determine the future success of currently created product. ![]() Each successful company tries to use all variety of data and information during the process of planning, development, manufacturing, selling and promotion on the market the new prospective product or service.
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